HAVaCHURRO
brand identityHAVaCHURRO is a small churros truck in Old Havana, Cuba. It is located between two famous tourist spots in Old Havana. I developed a name inspired by the town’s name, Havana, then created a contemporary and playful logotype with the name in place.
The logotype is inspired by the street sign in Havana since the brand’s core concept is the location of the truck. Adding some lines to the logo expresses the texture of churros.
The logotype is inspired by the street sign in Havana since the brand’s core concept is the location of the truck. Adding some lines to the logo expresses the texture of churros.
Collab #1 old havana x havAchurro
Collab #2 color of havana x havAchurro
